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Image of the Chase app on an iPhone

Launching a UK specific Chase proposition

Overview

Overview

Overview

Overview

I joined Chase's international line of business on day zero to shape the go-to-market design process and the resulting CX. Apart from the core elements of the Chase brand, every aspect of the UK app was designed from scratch.

Results

Results

Results

Results

  • #1 app in the Finance category

  • Rated 4.9 stars

  • NPS over 70

UI screens
UI screens
UI screens

Design delivery

I contribute to the design team's output as a hands-on manager.

Information architecture

Creating an intuitive navigation hierarchy through a deep understanding of customers' mental models.

Global behaviours

Defining offline, loading and error handling behaviours for a data heavy architecture.

Home screen

Delivering the most important and most relevant information on every login.

Design system

Creating a scalable pattern library.

Product journeys

Guiding the product team through an iterative, insight-driven design process to deliver conversion and engagement targets across the app.

Team leadership

I support 18 designers - including 3 people managers - to deliver to the highest standards.

Image of bed sheets

Design process

Setting the bar for quality by articulating expectations, milestones and stakeholder engagement requirements.

Image of bed sheets

Design reviews

Providing feedback on designers' work to ensure consistency and adherence to our design principles.

Image of designers having dinner

Team health

Creating opportunities for the team to bond.

Image of designers having dinner

Team health

Creating opportunities for the team to bond.

Image of bed sheets

Performance reviews

Guiding designers to help them identify and reach their goals.

Image of Chase recruitment team

Hiring

Scaling the team by attracting great talent.

Image of bed sheets

Design process

Setting the bar for quality by articulating expectations, milestones and stakeholder engagement requirements.

Setting the bar for quality by articulating expectations, milestones and stakeholder engagement requirements.

Image of bed sheets

Design reviews

Providing feedback on designers' work to ensure consistency and adherence to our design principles.

Providing feedback on designers' work to ensure consistency and adherence to our design principles.

Image of designers having dinner

Team health

Creating opportunities for the team to bond.

Image of designers having dinner

Team health

Creating opportunities for the team to bond.

Image of bed sheets

Performance reviews

Guiding designers to help them identify and reach their goals.

Guiding designers to help them identify and reach their goals.

Image of Chase recruitment team

Hiring

Scaling the team by attracting great talent.

Image of Chase recruitment team

Hiring

Scaling the team by attracting great talent.

Case study

Designing the Home screen for Chase ->

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